Commitment to customer experience: true leaders make us all part of the team

Servant Leaders in Space!

I’ve been thinking a lot lately about how customer experience is the driving force behind many decisions that I admire … decisions that drive success for companies.

Some obvious examples are the obsession with design that Steve Jobs leveraged in crafting every interaction customers experience with Apple, and Tony Hsieh’s  innovative hiring practices that ensure every Zappos employee lives to deliver memorable customer service.

But it’s not just these big, glamorous examples — you can find Read the rest of this entry »