“Buckwild” — the Appalachian rasslin’ and muddin’ and partyin’ brand!
Posted: January 20, 2013 Filed under: acting, branding, marketing, PR | Tags: Appalachia, Appalachian, Buckwild, Jersey Shore, Southwest Virginia, Virginia, West Virginia 2 Comments
Oh, wow. This new show “Buckwild” sure has me on the edge of my seat!
I know, I know … perhaps this is not the classiest thing I have ever said.
But here’s the thing… Read the rest of this entry »
Publicity is publicity is publicity; laughing all the way to the bank
Posted: November 19, 2011 Filed under: marketing, PR | Tags: Abercrombie and Fitch, Britney Spears, Jersey Shore, Lindsay Lohan, Michael Sorrentino, Paris Hilton, Public relations Leave a comment
Mike “The Situation” Sorrentino is suing Abercrombie and Fitch for $4 million! Read the article here.
Frankly, I hope he wins! But aside from my personal opinion on that, there are important lessons to be learned about marketing and public relations from this story. Read the rest of this entry »
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